Selected Work
A few brands we've built.
Every brand has a different story. Here are a few of them.
Fire Protection · B2B/B2C
Tristate Fire Sprinkler
Built from absolute zero in December 2025. In just 3 months we grew the account to 1,350 followers organically — no paid promotion. We brought the owners into the content, mixing humorous behind-the-scenes with educational videos to build trust and personality into a category that had none. One reel hit 9 million+ views. A second hit 700K, a third 315K, and dozens more consistently land in the 10K–30K range. We simultaneously grew their TikTok page to 500K reach.
Wigs & Hair · Luxury Retail
Shevy New York
A legacy brand with 20+ years in the industry came to us with a scattered grid and outdated content that no longer reflected who they were. We created a cohesive visual identity that matched the brand's prestige, transformed unused footage into scroll-stopping reels and carousels, and worked hands-on with their in-house team to improve the quality of day-to-day content. We repositioned them as the authority in their space — modern, editorial, and unmistakably Shevy.
Restaurant · Chestnut Ridge, NY
Dolcetto Steakhouse
Over two years of full management for this upscale Chestnut Ridge, NY steakhouse. We built their brand voice from the ground up — cinematic content, sharp copywriting, and a feed that felt like a destination rather than a restaurant page. We ran influencer campaigns, managed daily community engagement, coordinated event coverage, and delivered daily WhatsApp-ready posts complete with copy and design for their team to post directly. The result: a page that consistently drove reservations and brand awareness in the local market.
Food & Spice · CPG Brand
Pinch My Spice
A new-to-market spice brand with a visually stunning product and no real social presence. We built their feed from scratch — cohesive branding, distinctive copy, and a content strategy centered around creative collaboration. We brought in artists and creators from across different spaces: one recreated the Pinch bottle as a woven rug, one cooked with miniature versions (228K views), another recreated it in clay. We connected them with food influencers and industry peers, generated real conversation around the brand, and helped establish them as a recognized name in kosher and gourmet markets — now sold at major kosher supermarkets and on Amazon.
Fine Jewelry · Luxury Services
SJ Diamonds NY
A luxury in-home diamond consultation service — unique, high-end, and deeply personal. They were posting trend-heavy reels with little reach and no clear voice. We rewrote the narrative entirely. Our copywriting spoke directly to their ideal client — women who want the experience of fine jewelry without the pressure of a showroom. We built an aspirational, visually rich feed that felt like eye candy, guided their photographer on the exact kinds of images and props we needed, and brought in influencers to spread their unique offer. Copy and design transformed the page into something that finally matched the quality of the service itself.
Feed Grids We've Built
